AI Insights · Timothy · January 2022
Top 5 Business Apps in Kenya Q4 2021
Discover the performance trends of the top 5 business apps in Kenya during Q4 2021 based on data from Sensor Tower.
In the fourth quarter of 2021, the top 5 business apps in Kenya showcased notable performance trends across downloads, revenue, and active users. Let's delve into the specifics for each app based on data from Sensor Tower.
LinkedIn: Network & Job Finder saw consistent weekly revenue, peaking at approximately $3.4K in the final week of December. Downloads fluctuated throughout the quarter, with a high of 6.7K in late September and a low of 4.2K in mid-October. Active users showed a steady increase, reaching around 151K by the end of December.
iScanner: PDF & OCR Scanner experienced a peak in weekly revenue at $744 in late September, with a slight decline towards the end of the quarter. Downloads saw a significant drop from 2.8K in mid-October to 374 in the last week of December. Active users followed a similar trend, peaking at 3.2K in mid-October before declining to about 1.1K by the end of the year.
CallBox - Call Recorder had a notable rise in revenue, reaching $627 in early November. Downloads showed an upward trend, peaking at 405 in late November. Active users increased from 108 in late September to 259 in late November, before dropping to 80 by the end of December.
Adobe Acrobat Reader: Edit PDF maintained a steady revenue stream, peaking at $819 in the final week of December. Downloads were highest at 8K in late September, with a low of 3.7K in the last week of December. Active users consistently grew, reaching 241K by the end of the quarter.
Finally, ScanGuru: Document PDF Scanner showed stable revenue, peaking at $343 in mid-December. Downloads were highest at 175 in mid-December, while active users peaked at 547 in late November before dropping to 460 by the end of December.
For more detailed insights and data, visit Sensor Tower.